Strategy-Focused Freelance Writer in Portland, Oregon

Tag: copywriter


Content and Strategy

A few weeks ago, a financial advisor friend of mine and I had a conversation about the terminology of our respective professions.  I mentioned how a few people seemed ambivalent about calling themselves copywriters, and some had started using the term, “content strategist.” I get it.  “Copy” is a journalism term and one that evokes (…Read More)

4 Freelance Writers Who Give Great Advice

(A version of this blog post first appeared at the Copywriter Conclave of Portland.  Happy Holidays folks!) If you don’t have access to in-person resources, there are many freelance writing advisors on the Internet.  Many monetize that advice through coaching, online classes, e-books, and so forth.  Some are good and some are bad. Peter Bowerman (…Read More)

The Art of Following Up

We are inundated with information every day. Our work and home responsibilities involve a flood of calls, messages, and texts. It’s never been easier to lose track of something, even if it’s important to us. It’s no wonder that so many people are grateful for a simple, kind reminder about something they promised to do. (…Read More)

Your Ideal Client

(Image Credit:  “Light Bulb No. 2” by Chuck Coker) My networking group, The Copywriter Conclave of Portland, keeps a regularly updated blog chock full of valuable information for me, my fellow “Conclavists,” and our clients.  I’ve been thinking a lot about what Conclave founder Amber James brought up in April:  the ideal client.   Amber mentions (…Read More)

Search Engines and Your Business

If you own a business with a presence on the Internet – whether you’re a Portland-area freelance writer like me or a process server like my client, VeriServe Solutions – you know the importance of search engine rankings.  Or I hope you do. I wanted to write a blog post to get you up to (…Read More)