Strategy-Focused Freelance Writer in Portland, Oregon

Tag: brochures


Your Content Garden

Spring is finally here (well, for some of us), and it’s a great time to focus on your backyard or porch garden.  It’s also the perfect time to attend to to your “content garden.”  Web copy, print collateral, blogs, PR, social media, and even TV or radio commercials all need care and attention to thrive. (…Read More)

Print Marketing and Your Business

We may be transforming into a paperless world, but I will always believe in the power of print.  In my opinion, high screen resolution and pristine digital images will never replace the scent of finely-milled paper or dust jackets as glossy as polished stone. In the marketing realm, you can’t beat the allure of the (…Read More)

Three Ways Great Writing Can Help Your Business

As a professional writer and editor, I’m always interested in other professionals’ views on writing.   I recently read an excellent article by Dave Kerpen entitled, “Want To Be Taken Seriously? Become a Better Writer.”  The article is written as a guide for both writers and professionals, and Mr. Kerpen gives several practical tips. Mr. (…Read More)

What Changes Will You Make This Year?

I went in for a haircut a couple of weeks ago, and while chatting with the barber, I mentioned how I worked on the same desktop for six years, and used a BlackBerry as my mobile workstation for three years. As you can tell, I like stability. Around this time, my desktop started flashing Blue (…Read More)

Reaching Your Audience

If you’re a small business owner, reaching your audience can be a challenge.  As a freelance writer, I’ve certainly encountered that dilemma.  I re-started my freelance writing career just over two years ago, in an economic environment that can be challenging.  I think many small business owners can relate.  The economy is improving (my business (…Read More)